Social Media
The world is abuzz with Social Media - almost daily you will encounter one or more of Facebook, Twitter, YouTube, LinkedIn, Google+, MySpace, FourSquare, Flickr, etc.
For many businesses, Social Media is full of potential for growth, and another way to increase your brand identity. When representing your business in Social Media, however, you are advised to tread cautiously - what you say and advertise can be seen by many, and 'word of mouth' via social networking can spread very quickly - both the good and the bad!
What to do? And how?
As part of your Strategy, and when considering your Online Marketing options, Social Media should be considered, if not for immediate use then for future opportunities. We will advise you on which channels are the most suitable to include in your strategy, and help you get setup, or do the setup for you.
Social Media is intrinsically linked to SEO, and therefore needs to be continually maintained and updated to stay fresh and keep generating 'traffic' - Social Media is about people and discussion, so a presence that is not updated will 'fall off the radar', and if your businesses representation within Social Media is out of date and neglected, it may do more harm than if it weren't there at all!
Making your business look good, wherever it appears online
Some businesses have a significant presence on Facebook and Twitter, and with the ability to customise the look and feel of pages and background in those media, they are able to leverage the functionality of the Social Media platform and utilise the 'reach' that these tools allow, while still retaining a strong brand identify and a sense of flair by "dressing up" the standard pages. Creating a stylish home within the constraints of the platform is where Web Designer's skills are required - for seamless Twitter backgrounds or Facebook pages that look and operate like your website.